In an update published by BellaNaija, the 2026 iHeartRadio nominations are already triggering fan-base strategy, especially where social-voted categories can meaningfully shape outcomes.
The report highlights the voting window and the idea that coordinated diaspora participation can amplify nominees beyond local buzz.
It also underscores a broader trend: global awards increasingly act as marketing accelerators—playlist boosts, bookings, and brand conversations often follow the headlines.
For verification, BellaNaija notes “voting is open” and emphasizes that several categories are “socially voted,” a detail echoed across entertainment recaps covering the same nomination list.
Echotitbits take: The next phase is mobilization—expect hashtags and “vote reminders.” Watch which acts convert nominations into measurable gains (streams, bookings, endorsement moves) before the ceremony.
Source: BellaNaija — January 9, 2026 — https://www.bellanaija.com/2026/01/iheartradio-awards-2026-african-nominees/
BellaNaija 2026-01-09
Photo Credit: BellaNaija
