Ye (formerly Kanye West) has taken out a full-page advertisement in The Wall Street Journal titled “To Those I’ve Hurt,” offering an apology for the antisemitic remarks and other conduct that sparked widespread condemnation.
According to Reuters, Ye wrote that he “lost touch with reality,” and connected his behavior to what he described as an undiagnosed right frontal-lobe brain injury from his 2002 car crash, alongside bipolar type-1 disorder and manic episodes that he says worsened without effective treatment.
Vanity Fair reported that the ad ran in Monday’s print edition of the Journal (as the back page to Section A) and included Ye’s request for “patience and understanding” as he seeks stability through medication, therapy, exercise, and sober living.
The Washington Post noted that Ye also stated he is “not a Nazi or antisemite,” while acknowledging the global impact of his words. Reuters added that the Anti-Defamation League responded by recognizing the apology but stressing that it does not erase his prior history.
Echotitbits take: This is a high-cost, old-school reputational reset—moving from viral controversy to a permanent, print-record apology. But the public and brands will judge it less by language and more by sustained conduct over time, including whether his future releases and public messaging show consistent change.
Source: The Guardian – https://www.theguardian.com/music/2026/jan/26/kanye-west-takes-out-full-page-ad-apologising-for-antisemitic-behaviour-and-denying-he-is-a-nazi-ye 2026-01-26
Photo Credit: The Guardian
