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Home Business Netflix Signs Barstool Video-Podcast Deal, Signaling Bigger Play for Sports Talk Content

Netflix Signs Barstool Video-Podcast Deal, Signaling Bigger Play for Sports Talk Content

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2025-12-17 08:00:00

In Netflix Tudum’s announcement, the streamer says it will exclusively carry video versions of three major Barstool Sports podcasts starting in early 2026.

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Audio versions will remain available on regular podcast platforms, while Netflix becomes the premium home for the video experience.

The move signals a deeper bet on sports conversation content alongside Netflix’s broader entertainment slate.

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Dave Portnoy (statement via Tudum): “bring new audiences to each platform.”
Netflix (Tudum): “unfiltered commentary… sharp takes… undeniable humor.”

Analysis/Echotitbits take: Sports talk is sticky community media; Netflix is chasing that retention. Watch for more creator-led sports partnerships and how this impacts the broader video-podcast business model.

Source: Netflix Tudum — 2025-12-17 — https://www.netflix.com/tudum/articles/netflix-barstool-sports-video-podcast-partnership

Photo Credit: Netflix Tudum
2025-12-17

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