Tag: 2025

  • Shallipopi Clinches TikTok SSA ‘Artist of the Year’ as Afrobeats Momentum Builds

    Shallipopi Clinches TikTok SSA ‘Artist of the Year’ as Afrobeats Momentum Builds

    Pulse Nigeria (story page)
    2025-12-08 09:00:00

    According to Pulse Nigeria, rapper Shallipopi emerged as Artist of the Year at the 2025 TikTok Sub-Saharan Africa Awards, a win that reflects how TikTok virality is increasingly shaping mainstream recognition.

    The awards spotlighted creators and artists across the region, with performances and fan-driven engagement reinforcing TikTok’s role as a launchpad for hits.

    The Guardian Life reported: “Shallipopi has been named Artist of the Year at the 2025 TikTok SSA Awards.”

    In his acceptance clip, Shallipopi said: “Thank you TikTok for this, this is an amazing award… I appreciate everyone who voted.”

    Analysis/Echotitbits take: This is another sign that platform-native momentum now translates into offline trophies. Watch for labels and promoters doubling down on TikTok-first campaigns—and for which Nigerian acts convert trends into touring and streaming growth.

    Source: Pulse Nigeria — Dec 08, 2025 — https://www.pulse.ng/story/shallipopi-win-artist-of-the-year-at-tiktok-ssa-awards-2025120810093841087

     

  • Detty December Gets a Glam Kickoff as ‘Party With Olori-Ebi 2.0’ Draws Stars in Lagos

    Detty December Gets a Glam Kickoff as ‘Party With Olori-Ebi 2.0’ Draws Stars in Lagos

    BellaNaija (event recap page)
    2025-12-13 09:00:00

    According to BellaNaija, ‘Party With Olori-Ebi 2.0’ served as an early Detty December signal in Lagos, pulling a mix of music names, influencers and nightlife regulars into one loud, fashion-forward night.

    The event’s highlight reels leaned heavily into red-carpet styling, performance energy and the “who’s who” factor that tends to drive weekend chatter on Instagram.

    The Punch reported the party “brought together… Mayorkun, Skales… and Jaypaul,” framing it as a crowd-heavy cultural moment.

    Tomike Adeoye shared: “Highlights from Party with Olori Ebi 2.0…” as clips and photos circulated online.

    Analysis/Echotitbits take: Lagos’ December calendar is increasingly content-driven—parties double as media products. Watch for sponsorships and branded experiences to intensify as influencers and artists compete for the most viral “Detty December” moments.

    Source: BellaNaija — Dec 13, 2025 — https://www.bellanaija.com/2025/12/party-with-olori-ebi-2-0/