A TikTok video by @TheJohnOlonade has ignited a massive “30-Day Rant” challenge across Nigeria, where creators are using the platform to voice frustrations regarding the current economic climate and government policies. The trend has quickly shifted from lifestyle venting to a significant political movement, with thousands of users participating daily.
The challenge involves creators filming short, unfiltered clips highlighting specific issues like inflation, infrastructure, and security. What started as a social media experiment has now caught the attention of mainstream media and political commentators, as the hashtag dominates the “For You” pages of millions of Nigerians.
BBC News noted the trend’s impact, quoting a participant who said, “Our phones are now our placards.” Sahara Reporters also validated the movement, reporting that “the dissent is no longer just in the streets; it’s on phone screens in every living room,” citing the viral nature of the challenge as a new form of digital protest.
Echotitbits take: This is “Digital Activism 2.0.” Unlike previous movements, this is decentralized and relies on the TikTok algorithm to maintain momentum. While the government has previously warned content creators against violating certain rights, the sheer volume of this trend makes it difficult to suppress, marking a shift in how the Nigerian youth engage with politics ahead of local elections.
Source: Tiktok — https://www.tiktok.com/@justicecrack/video/7483815984713764102 February 5, 2026
Photo Credit: RollingStone
